Issue Fall 2011

YCD at NRF - Come Meet The New Team

Every year thousands flock to the annual NRF trade show, “The Big Show”, in New York to get a glimpse of new technologies, to identify the emerging players and to present what’s in store for the coming year among retailers and marketers worldwide. Held at the very beginning of the New Year, the event’s timing speaks as much about its aim as the technology showcased within. NRF represents the start of something new and showcases much of what’s to come among retail verticals and the solutions that help communicate with customers.

This year may be the biggest yet, not just for NRF (which set a record level of attendance last year) but also for YCD. In light of the recent merger with C-nario, a veteran of the large-scale video wall, the joint company will be presenting a comprehensive array of technology in shopper marketing.

HP, in collaboration with YCD, will be showcasing a smart media solution that drives bottom line. The solution includes the integration of content management and the POS, together with new modules of BI and real-time measurement which will be presented for the first time.

As part of the Intel booth, this year YCD will demonstrate WiFi capabilities for remote management of digital signage software using a product display stand with built-in screens. The project was launched with Intel as a solution to provide dynamic shelf-space for Coca-Cola products in grocery and convenience verticals. The remote capabilities of the stand provide a tangible experience that demonstrates the direction of next-gen digital marketing.

YCD encourages all of our partners and customers to visit us this year at NRF and to engage in trying some of our recent innovations, not only with HP and Intel, but also breakthroughs in our Retail Advertising and Merchandising Platform (YCD|RAMP) for which we will be launching a mobile application for remote control and content management.

The 101st annual NRF trade show will be held this year at the Javits Center in New York, from January 16 – January 17th, Click here for more information.

For all of our loyal customers and partners that will be visiting New York City, YCD encourages you to schedule a visit and tour of the NY headquarters. We invite you to learn more about YCD products and offerings and the solutions that continue innovation in the retail space. Click here to schedule a demo or arrange a meeting.