Ogilvy Digital Labs Debuts in New York
NEW YORK, Sept. 17 /PRNewswire/—When you combine mobile, the web, the
retail space and out-of-home advertising - then add emerging digital solutions
- you have a new and powerful advertising channel, The Outernet.
Ogilvy Digital Labs debuted its new space today in Ogilvy’s recently opened
headquarters, with a conference showcasing the newest technologies in the
digital out-of-home (OOH) and point-of-sale (POS) space. The event, “The
Outernet,” (#DigitalLabOuternet) co-sponsored with OgilvyAction, featured
presentations and panel discussions with leading companies pioneering new ways
for marketers to interact with consumers.
Read the full press release
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